MG Motor India Launches ‘EV Sahi Hai’ Campaign to Promote EV Awareness

MG Motor India – JSW MG Motor India has launched the ‘EV Sahi Hai’ campaign to raise awareness, dispel myths, and boost electric vehicle adoption through real user stories and celebrity-driven storytelling.

MG Motor India – MG hopes to raise consumer understanding of the usefulness, cost benefits, and environmental effects of evs through this awareness campaign.

Featuring actual user experiences, understandable facts, and professional perspectives, it will show how electric cars may fit smoothly into everyday life.

Organized in two powerful stages, ‘EV Sahi Hai’ combines actual voices and celebrity influence to alter attitudes.Ten testimonial movies from real EV owners all across the country make up the first phase, which is called Customerled (Real People, Real Experiences).

These movies show real travels and confirm that switching to an EV is a wise and fulfilling choice.

the initiative comes as mg continues to strengthen its ev portfolio in india, with models like the mg zs ev and comet ev already on the roads. by combining product innovation with awareness campaigns, the company hopes to speed up india’s transition towards sustainable transportation.

according to mg, the ‘ev sahi hai’ campaign will be promoted across digital platforms, showrooms, and on-ground events, making ev knowledge more accessible to potential buyers.

Inspired by the successful ‘Mutual Fund Sahi Hai’ campaign, this new initiative aims to duplicate that success in the mobility sector by raising knowledge and dispelling long-held reservations about electric vehicles—particularly around range anxiety and charging availability.

Beginning August 9, JSW MG Motor India will release a unique EV resource platform to help customers easily get information and tools that simplify the EV purchase process.

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